Why You Should Have A WordPress Site
So, you’ve got a fantastic business idea and you’ve decided you’re going to produce and publish your own website. Well, as you possibly know, there are many things to take into consideration. The design of the website, the images you’re going to use, the content, the website architecture, the company logo, the online store – the list goes on. But ultimately, what’s most important when constructing a new website is the platform you choose. There’s a range of website platforms available with an array of various features, targeting the entire spectrum of developers from amateurs to specialists. You’ll ask for suggestions on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can obviously be confusing to weigh the pro’s and con’s of each website platform and make a decision on which is best for you. So, to save the time and arguments, the simple answer to this question is ‘WordPress’. The following article will offer five strong arguments as to why WordPress is the best platform to use, regardless of your website development skills and abilities.
WordPress is simple to use and manage
WordPress is extremely easy to use so you don’t have to be a professional HTML coder to develop an effective and powerful website. The configuration process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to stress over not taking advantage of all the newest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is exceptionally SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is an exceptionally important aspect to any website so having in-built features that seamlessly make your website SEO-friendly is priceless. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site particularly attractive to search engines. There are also an assortment of free plugins that you can install which will make your website even more SEO-friendly, but we’ll get onto WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to create any type of website you desire. WordPress is also open source which indicates that the source code is attainable for anyone to modify, edit and create different themes and plugins with an array of features and release these to the online community. Right now, there are more than 2,600 WordPress themes and over 3,100 different free plugins available for use. Given that WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any problems or concerns about anything WordPress related, there are essentially thousands of people willing to help.
WordPress is mobile friendly
As a result of the increasing use of mobile phones for internet usage, it’s incredibly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Luckily most WordPress themes are built to be mobile responsive, meaning that whatever device your visitors are using, WordPress websites will automatically adapt the appearance of your website to match. WordPress actually allows you to work on both of your mobile website and PC website independently, so you can easily customise both to optimise the user experience.
WordPress is secure
In today’s world, website security is vital so of course WordPress has high security standards. Almost 25% of websites are produced on WordPress so hackers are always looking for ways to compromise them. WordPress is well aware of this so has designed a range of security features which prevents any malicious attacks by releasing frequent updates that neutralises these threats. Bear in mind, it’s also imperative for you to be using a secure device when accessing your WordPress account, so make sure you utilise standard security tools on your device and only download reliable plugins from trusted sources.
As you can see, WordPress has a variety of superb features that simply make it the best website platform on the market. Although there are lots of other reasons why WordPress is an excellent choice for your website, this article just concentrates on five of these: WordPress is very user-friendly, free and open source, significantly SEO compatible, mobile friendly, and secure. What more could you want from a platform to produce an effective and powerful website? If you have any inquiries about how you can further optimise your website, talk with the team at Internet Marketing Experts Newcastle on 1300 595 013 or visit their website: http://www.internetmarketingexpertsnewcastle.com.au