Is your online security a problem?
SEO in Newcastle is something in which many business end up fretting about keywords and social networks, but take shortcuts that make themselves vulnerable. Therefore I plan to show you a couple of tips and tricks I have already picked up that can help you as a company in Newcastle so as to make sure you are not risking your security. Most of these tips are centred on WordPress given that it is the most commonly used platform, and there are many really useful ways that help make it more protected.
There is an astonishingly large number of people that come to us because their WordPress site has been hacked. It can range from some terrible things such as having data and information stolen, to even getting some malicious sites put up advertisements that you don’t want.
So my first piece of advice has to do with passwords. Lots of people do not have a strong enough password because they either use the same one for every single thing, or it is something really simple. Do not use your date of birth, your dogs name, or your email name. you want letters, numbers and symbols. It may be annoying to recall but there are clever ways to think about this. One that I have seen used really well is to pick something easy to recollect, such as a date, but spell it out. For example, if your Newcastle business was opened up on the 23rd of January, perhaps think about a password that is twenty3JAN– it is still easy to remember, but far tougher to guess. Same rules concern your username– please do not have it set as ‘admin’.
Next, I want you to make sure you take a look at security plug-ins. These are really important and really easy to get access to in WordPress. I would recommend that you search for these ones– I have used one myself for ages, and I have had clients that really like the other two.
- Bulletproof security.
- Exploit Scanner.
My final piece of security advice for you is to stay away from free themes and buy something with greater security. Most business that have safety and security issues have just gone with a pretty, free theme that is quick but has far too many areas that can be manipulated. Don’t get me wrong, a lot of themes are secure enough to use, but it isn’t always the case, so I tell people to basically invest $20 and get a nice one which is known for security. I would suggest looking at www.envato.com they have some brilliant themes, and even have some premium themes completely free as part of their monthly specials.
That’s all I have to say, just 3 quick, straightforward pieces of advice that you can carry out this very day in order to save yourself pain and suffering down the track. Update your password, get a security plug-in, and get a good theme. Your SEO campaign is not going to do you any good if your web site is open to security threats and no one relies on you anymore. If you have any security concerns at the moment, or you want to learn more about what else you can do with SEO feel free to contact us here at Internet Marketing Experts Newcastle on 1300 595 013 or visit, www.internetmarketingexpertsNewcastle.com.au.