SEO Services Newcastle unveils facts behind Magic of SEO
SEO Marketing for Companies in Newcastle has a particular science (or magic) behind it which makes it an element that is not always easy to determine, especially if you are a business in Newcastle just getting starting. But with some knowledge, guidance and even experimentation you too can start to know just how to get your business’s SEO efforts really working for you.
It was put so beautifully by the people over at Search Engine Land that there is a ‘periodic Table of SEO’ full version found here http://searchengineland.com/seotable.
It is such a terrific idea and a fantastic method to show people the best ways to think about SEO. Because yes, much like in 1869 when Mendeleev first came up with the periodic table he began to show people that there were connections and patterns between the elements. So let’s draw back the curtain to reveal the secret inner workings and find out that there was a rabbit in the hat the whole time, and also it is skill and practical experience, not the arcane arts which will help you prosper in your Newcastle SEO efforts.
The first Column of the table of elements of SEO is Content. And that is rightfully first on the list because “Content Is Key”. Ever since the Google Panda and Penguin updates, the importance of original and appealing material has been ever enhancing which is why we will definitely find areas such as ‘quality’, ‘fresh’, and ‘research’ here. You may also notice the Red ‘Vt’ which is a clever caution about thin content because that is what will start to diminish your Newcastle SEO efforts.
Architecture is an intriguing On-page aspect for your SEO. And the elements noted here are important from a tech, and user-interface level. Because you have fields such as the Crawl (Ac) and specialized areas such as URLS (Au) and HTTPS (Ah). But the brilliant part of this is the importance of speed (As) because this one helps the Google Spiders to a degree, but is also crucial because you need to bear in mind that you are facing people who can be fickle and bored quickly. So if your site takes too long to load, they will undoubtedly just leave.
This column in the table delves deeper into the technical and crosses into a few areas of content and writing– particularly where it gets abused. So biggest part of this that I would have you work on is avoiding the negatives listed – the Hidden (Vh) and the Stuffing (Vs) because these are things that people who barely know SEO think they can get away with. And the reality is you can not because Google does not like people who cut corners, and reward those who are worthy.
Moving to the Off-page elements I would certainly bring up the importance of Authority (Ta) but may also warn you not to become too consumed with it. Because Authority can indicate a lot of things and includes aspects like Page Authority, Domain Authority and Link Authority. Which basically all boils down to trust. Don’t worry too much about the first two because there really isn’t much you can do to change your authority rank, and it is near impossible to get a 100 % authority because that is set aside for places like Google and Facebook. But you can fix you Link Authority– how? By making sure you build links using places that you trust and don’t seem dodgy. Make sure you get links from places you actually want your business to be associated with.
just like I mentioned before, when it comes to Quality (Lq) it is extremely important to SEO to make sure you investigate your links and pay attention to credibled and quality sources for your links– maybe even try and add the local aspect with Newcastle businesses. It also goes without saying that the number of links (Ln) is rather valuable. Please also stay clear of any paid links (Vp) or strategies that appear to be Spam (Vl).
This is your more express user details and integrates the ‘Local factor’ which has become really necessary since Google Pidgeon because it pushes the focus and emphasis upon local business such as in Newcastle, which really helps with the Country (Pc) and Locality (Pl) elements here.
and finally the all-important (and often overlooked) part of SEO, the social media sites elements. This is nonetheless a contested area because it is difficult to tell just how much influence shares (Ss) actually have upon SEO from Google’s viewpoint. But it is without a doubt that your reputation (Sr) with your fans both on the internet and in the local Newcastle area is highly important because it will help through standard brand awareness.
So that in summary is the science of SEO! Again, I like how simply this graphic puts it, and how it shows the link between all of these areas. Because it helps to have it in this format to show people how it works, and yet not have it seem too enormous or complex. With the pattern in Updates, this is all bound to change in time, but for now, and as we go into 2016 let’s all try and ensure we understand SEO as best as we can so we are planned for what follows. If you are searching for any more thorough or specific help then please feel free to contact us here at Internet Marketing Experts Newcastle. You can call us on 1300 595 013 or visit, www.internetmarketingexpertsNewcastle.com.au.